Advisory Board

Advisory Board of FAIR and GREEN e.V. association

The advisory board of the FAIR and GREEN e.V. represents the broad positioning and orientation of the association. Through its experience, important insights are incorporated into the work of the association. The Advisory Board can and should constantly contribute to the improvement of the set standards, for this purpose it has direct contact with the board of the FAIR'N GREEN and thus also reaches all members. In the event of suspected violations of the FAIR'N GREEN guidelines, the advisory board may be called or may act on its own. It examines the facts and gives the executive board a recommendation.

Clemens Busch

 

Clemens Busch

Chairman of the Advisory Board

Clemens Busch is one of the pioneers of ecological viticulture in Germany. Since 1986 he manages the winery Clemens Busch with his wife Rita according to criteria of organic viticulture. He is a founding member of FAIR'N GREEN with a special focus on the ecological aspects of sustainable viticulture.

"For me as a long-practicing organic winegrower, it is important to integrate other aspects of sustainable winegrowing into my way of working. Moreover, the FAIR'N GREEN system is leading more and more winegrowers of conventional viticulture to develop towards an ecological and sustainable winemaking."

Prof. Dominik Durner

 

Prof. Dominik Durner

Member of the Advisory Board

Program Director of the dual study program Viticulture and Oenology (B.Sc) Rhineland-Palatinate and Professor of Oenology at the Weincampus Neustadt. At the DLR Rheinpfalz, he manages research projects on, among other things, energy management in wineries and wineries and minimally invasive procedures in oenology.

"We should all be alert to the deaths of insects, contaminated land and pesticides, the consequences of which we cannot foresee. Sustainability and environmental protection are today socially acceptable and no longer in conflict with economy and productivity. Education, transparency and commitment to nature conservation are important for our descendants. Fair'n'Green incorporates all facets of commercial viticulture, relying on analytically-objective measures to achieve its stated sustainability goals. This holistic and knowledge-based approach is result-oriented and goal-oriented A defensive approach to grape production and vinification is not only consistent with environmental protection, but also contributes to the positive image of the wine."

 

Prof. Eckhard Jedicke

 

Prof. Eckhard Jedicke

Member of the Advisory Board

As a nature conservation expert, Eckhard Jedicke has over three decades of experience at the interface between practice and research. He has developed and accompanied numerous projects together between land users and nature conservation. Since 2016, he has been professor of landscape development at Geisenheim University and acts as the managing director of the Institute for Landscape Planning and Nature Conservation. At the same time, he is building up the competence center cultural landscape (KULT) as an interdisciplinary network and has been the editor of the nationwide specialist journal "Conservation and Landscape Planning" since 1991. His work focuses on processes and control options for landscape change.

"Viticulture shapes cultural landscapes of high aesthetic, biodiversity and culinary value. These landscapes only have a future if their use is sustained in all three dimensions - ecological, economic and social. FAIR'N GREEN makes sustainability measurable and gives businesses the incentive to become even better. This will also benefit the cultural landscape. "

 

Prof. Simone Loose

 

Prof. Simone Loose

Member of the Advisory Board

Since September 2015, Professor Loose heads the Institute for Business Administration and Market Research at Geisenheim University of Applied Sciences. Before that she was at the Aarhus University in Denmark and the Technical University of Dresden. She received her doctorate in Sweden on the topic "Country of origin effect for sparkling wine". In her habilitation thesis at the Christian-Albrechts-University Kiel, she examined the wishes and preferences of consumers in the field of food.

"I support FAIR'N GREEN because its implementation of sustainability actually encompasses all three pillars - the ecological, the social and the economic - business success and environmental awareness need not be a contradiction in terms. At the same time, only economically sustainable wineries are in a position to carry out ecologically and socially sensible measures in the long term. "

Prof. Otmar Löhnertz

 

Prof. Otmar Löhnertz

Member of the Advisory Board

As Vice President of the Geisenheim University of Applied Sciences and Head of the Institute of Soil Science and Plant Nutrition, Prof. Dr. Löhnertz an important member of the advisory board of FAIR and GREEN e.V.

Markus del Monego

 

Wine Expert Markus Del Monego

Member of the Advisory Board

Markus Del Monego is an internationally renowned wine expert. He is the first person to be called both World Champion Sommelier and Master of Wine. The expert advocates authentic responsible enjoyment and supports the further development of the FAIR'N GREEN sustainability system in the advisory board. Del Monego in support of the FAIR and GREEN e.V .:

"The concept of FAIR'N GREEN convinces me: Sustainable work is becoming more and more important in viticulture, in the cellar and in sales." Taking care of the environment and balancing it with social and economic aspects is our challenge. Sustainability makes a more conscious use of wine possible and can increase the quality, ideally, there are then two winners: nature and humans."

Susanne Moosmann

 

Susanne Moosmann

Member of the Advisory Board

Susanne Moosmann is contact person at GUTcert GmbH for Sustainable Development and Carbon Footprint and since 2013 appointed Auditor for Quality, Environmental and Energy Management. Another focus of her work is the validation of sustainability reports. For FAIR'N GREEN, the graduate oecotrophologist holds a master's degree in sustainability and quality management with an objective view of neutral opinions.
Moosmann about FAIR'N GREEN:

"I support FAIR'N GREEN because it is a sophisticated seal. In addition, participating winemakers receive high-quality, comprehensive evaluations. Thus, each winery  can draw valuable and concrete suggestions for individual continuous improvement from the thematically broadly structured test report, which takes into account Life Cycle Assessment, energy, CO2 emissions, water, crop protection and soil pollution. "

Lars Neumeister

 

Lars Neumeister

Member of the Advisory Board

Mr. Neumeister a leading expert in the field of sustainable plant protection. His most important projects include the collection and optimization of the application of pesticides in agricultural production. For example, his work in South America in the production of bananas or cocoa beans has already contributed to significant environmental benefits. Together with FAIR'N GREEN, the procedure is now being applied for the first time in Europe in order to make viticulture as sustainable as possible in this area. In addition, Mr. Neumeister is a member of various international expert forums and does reports on behalf of political parties or other environmental organizations. He is the lead author of the Greenpeace publication "The Blacklist of Pesticides".

To FAIR'N GREEN Neumeister says:
"FAIR'N GREEN shows exemplary how pesticide reduction can take place: Herbicides are initially no longer used in machinable vineyards and the Toxic Load Indicator serves as a benchmark and impetus for continuous improvement of crop protection on the wine farms."

Prof. Dr. Ing. Michael Schenk

 

Prof. Michael Schenk

Member of the Advisory Board

Professor Schenk heads the Fraunhofer Institute for Factory Operation and Automation IFF and conducts research on the topics of efficient and sustainable logistics. He brings to FAIR and GREEN's advisory board extensive research and practical experience on processes of complex value chains and material flows, as well as a network to disseminate and consolidate the sustainability principle in various sectors. Prof. Schenk in support of the FAIR and GREEN e.V .:

"Industry-related research always bears the responsibility for the near-natural and economically sustainable development of the economy and society, and much of our work focuses on how energy can be saved in production and logistics and valuable resources can be reused. "

Kai Wagner

 

Slow Wine Author Kai Wagner

Member of the Advisory Board

Kai Wagner is an author in Slow Food Magazine and together with Ulrich Steger author of the first German-speaking Slow Wine Guide “The avant-garde of German winegrowers: Slow Wine and its producers in the portrait”. In it, the wine experts portrayed 46 winegrowers and clarified their principles and ways of winemaking. The aim of the book is to compare and make comprehensible the diverse approaches which could be a good, sustainable wine. Through his experience in exchange with renowned winegrowing personalities, Mr. Wagner will actively support the FAIR and GREEN e.V. in his development on the advisory board.

"The ecological crisis is the biggest threat to humanity in the present, an awkward truth, because the problem cannot simply be delegated to politics or another agency of salvation, every one of us is called upon to contribute. FAIR'N GREEN is the first attempt in the world of wine to tackle the problem holistically and to seek, find and implement solutions for the practice. The approach is right. Then it depends on the people and their commitment to take appropriate action.”